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The aim of the LORRY project is to reduce trucks carbon footprint by developing an innovative low rolling Resistance tyre concept combined with a comprehensive tool box for fleet fuel saving management. This proposed concept will go beyond current state of art and stakeholder or market expectations regarding tyre rolling resistance, mileage, driving safety, driving performance and material and manufacturing sustainability. Steer and trailer tyres developed in the framework of the project will demonstrate a minimum 20% gain in truck tyre rolling resistance. Truck tyre wear and wet safety performance levels will be improved additionally. To reach this objective, a multidisciplinary consortium (7 public / 4 private partners) has been created covering the fields of tyre technology, rubber and filler technology, nanotechnologies, composite physics, sensory, transport and road infrastructure. A complete set of complementary scientific evaluation methods will enable the understanding of interactions between new tread pattern design and new material composites as well as the tyre performance dependency on tyre-vehicle operation and road conditions. LORRY consists in a holistic approach for an intelligent surface transport system. New tyre and truck fleet operating concepts resulting from the programmed will go beyond European Green Car Initiative roadmap expectations for 2015 and smoothly bridge and feed next coming tailored trucks and sustainable trucks initiatives, forecasted respectively for 2020 and 2025.